Kraft: Have a Happy Cheese commercial contest entry
Posted By: Bryan
March 1, 2011
I got wind of a commercial contest Kraft had where they were looking for a 30 second spot glorifying the grilled cheese sandwich. I saw it as an excellent excuse to try some chroma key work, which I hadn’t done in about a year at that point (and I had never attempted it with my own equipment). I did not win, and I learned a valuable lesson: when using chroma key effects, you can NOT sacrifice on lighting. Lighting is key. I was pleased with the cloning effects I had pulled off: I only had one flight suit and one chair cover. I told my actors not to cross an invisible center line, and I was able to splice the footage so it looks like they are both wearing different flight suits. I achieved the cockpit effect by mounting the plastic motorcycle helmet visor that had been decorated with cockpit windshield trim at camera level, and shooting the actors through that.
- Oliver Ghingold: Astronaut #1
- Corey Griffith: Astronaut #2